Neil's street wear brand got a kick start

Learning the basics of starting a street wear brand

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Neil's street wear brand got a kick start

Fashion student Neil's fascination led him to start his own street wear label. Yet having knowledge of the manufacturing process, Neil did soon struggle with the naming, showcasing and promotion of new collections. "I had everything ready and thought I could just sell T-Shirts without having any regards to a strong name".

After meeting Neil over ice cream, he very quickly saw how important and useful a sharp brand was. We started off with just something simple and mapped out all touchpoints the public would see. Now owning a brand, Neil's grown it by introducing social media platforms whilst reinfoincing his brand as a name within the street wear market.

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